ne of the best ways to vote for valuable info an someone else’s website is to provide your own visitors with a hyperlink to that content you want them to view on another site. Links are the heart and soul of the net and are also the main reason it is called a net.

Links have three functions in regards to for search engines:

Links assist the spiders from the search engines to find and index other websites and their content pages.  Links to a site and to a webpage is interpreted as a vote for the quality of that website.

The link anchor text is taken as  describing the relevant content to be that was found within the site the link is going to.

Until a couple of years ago webmaster would often email other webmasters to to request an exchange of links, the so-called link swap. This mechanism was seen as a mutually rewarding link exchange, a win win situation as both sites could benefit from a two way link exchange.

Two way links are still partially useful seen from a point of direct traffic generation as long as the link to your webpages are not buried among long pages of links to other websites. However, only one way links are truly valuable for your site in the google dominated internet.

many varying link exchange programs and tools have been made to automate link exchanges, making it a lot easier to get lots of one way backlinks and to keep track of the links and ensure they remain in place. Webmasters can also neglect to remember that they promised to keep. The issue is that most of these automated link exchanges are automated and go against the search engines rules, and could get you a ban.

We advise to avoid of any of these terrible link schemes, and to only use a reputable link exchange directory, such as IBL Builder.  IBL Builder is a one way link exchange directory.  

It uses a simple credit method. You offer outbound links in the link exchange directory, and earn credits. You can then spend those credits getting inbound links from sites that you choose in their link directory.

Some ways of receiving non-reciprocal links are seen as acceptable even though in reality there really are not.  You can comment on blogs for example.  But how honorable is that?  That is plain and simple spamming links?  IBL Builder falls within Google’s TOS and is not spamming, it is a wonderful way to get those link exchange backlinks to your site.

Welcome to your new blog. This is your first post. Edit or delete it, then start blogging!

An email has been sent to you giving you details of how to log in to the administration section. From there you can change the design by clicking on the tab MANAGE and then click on the tab THEMES. If you have any questions, ask them in the forums — we are only too willing to help.